Hilton Worldwide has put digital technology, specifically mobile devices, top of its loyalty program agenda in order to provide enhanced customer service. Over the past seven years it has invested more than $500-million on technology upgrades across its 4,000 properties that include 11 Hilton brands in more than 80 countries. This year has seen Hilton’s…
Retailers following the trends of the industry and any yet to get on the technology band wagon should take note that – mobile is here to stay and connected devices are on the up, if the latest report from leading retailer John Lewis is anything to go by. The rise of the mobile as a…
The retail industry and indeed a number of other industries like hospitality are turning their attention to tablets. The attraction being that they are an affordable and flexible way to provide convenient service to customers and manage back of house tasks. Right now the tablets are still finding their place. In store they are popping…
Mobile devices are now the main route for browsing online, highlighting now more than ever the decline of the desktop and laptop in this consumer popular past-time. All is not yet entirely lost however, as sales made by mobile, smart phone and tablet, currently only account for a about a third total sales for e-retailers,…
Retailers are becoming increasingly aware of the, need to and benefit of, developing app and mobile versions of their websites in order to reach more shoppers, more often. IGD predicts that the online channel is set to more than double in value over the next five years. Investing in this market is therefore a necessity…