Smartphone penetration in the UK has reached 48.4% of the population, according to the European Travel Commission’s New Media Trend Watch. Retailers were quick to take advantage of the digital lifestyle and according to IMRG more than 50% of smart phone and tablet owners are accessing retailers’ web stores and brands via mobile phone. Argos’…
Following the roll out contactless payments in all of its 1,200 UK stores, reported to be one of the largest of its kind UK, McDonald’s continues to stay up to date and embrace technology deployment. The fast food chain is now engaging with customers through interactive technologies in its restaurants. Self service kiosks, tablets and…
With the help of mobile devices, online retail spend figures will hit a record number of an estimated £10bn in December this year. According to analysis carried out on the IMRG Capgemini e-Retail Sales Index, as well as going over the £10bn mark for the first time ever, the new findings also show that during…
There are conflicted views in the retail industry with reports suggesting that retailers aren’t grasping exactly how to utilise technology. Following a decline in in-store footfall, it appears that brick and mortar retail stores are now taking steps to become showrooms in order to work in harmony with online stores rather than against them. Despite…
Best technology, user experience and managing the online image are considered the key focus areas for retailers’ online sales strategy, following a recent CW500 Club event on Retail IT. As the battle of high street and online retailing continues industry experts came together to debate ideas that follow today’s digital trend. Three IT leaders discussed…