Till systems and mobile devices are now working together to personalise and enhance the purchasing experience. Coffee specialist Harris+Hoole has launched a new mobile app that processes the whole of a customer’s order by interacting with the in shop till and the barista operating it. Customers using the app load pre-paid cash amounts onto their…
Mobile, mobile, mobile, whether it’s for commerce, browsing, personalised offers or pre-ordering, it can all be managed by a mobile technology these days. Take Birds Eye the food brand, for example, it has stepped across to the restaurant sector recently via a pop-up eatery and it has put mobile technology at its core. As part…
Shoe retailer Clark is trialing an iPad based foot-measuring tool in its children’s department in store. The complete device consists of a digi-tape and footplate that are used to measure a child’s foot; the iPad then receives the data via an app that creates a customised shoe guide. The new technology, that replaces the older…
With the rise of mobile technology, comes the re-introduction of location-based marketing aka Beacons. This topical technology, a tool that can pin point where a customer is and talk to them about relevant information, has certainly got both brands and vendors hot under the collar. A flurry of Beacon-based ideas are now being tested, such…
Mobile, self service and social media are trending across the hospitality industry as restaurateurs and hoteliers consider them must haves for their next point-of-sale (POS) investment. Meanwhile digital signage is being flagged as a technology that shouldn’t be forgotten in this category. According to Hospitality Technology’s annual POS Software Trends Report, the key business drivers…